Wood Communications develops award winning brand strategies for two cities in Romania - supported by an over-arching nation brand strategy.
"Romania
is one of the most elegant, cultured countries I have ever visited..." says,
Susan Wood, Founder and Creative director of Wood Communications. Working
with communities in the Transylvanian Alps and in the northern Maramures
regions of Romania, Wood Communications developed an award-winning brand
strategy that not only appeals to visitors and investors, but also is something
the Romanians are proud of ... because they were part of creating it. (View
Portfolio)
Wood Communications is retained to develop a forest protection program in the Caucasus and Central Asia. (View Portfolio)
Wood Communications is asked to re-design the USAID-funded social marketing health programs in Afghanistan. "Being in the field is the only way to figure out what's happening and how to help people ... particularly women and children."
Assumptions are often made about what the poor expect - that they have no expectation for quality services. Wood Communications challenged this assumption recently in Northern India.








